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BB Sales and TRYING TO BE POSITIVE
05-10-2006, 01:29
Post: #1
BB Sales and TRYING TO BE POSITIVE
Ok guys, I have ranted enough about the fatal mistake BB is embarking
on. UH did I hear trade ins?? Where will that capital come from?
OOOOPPPSS..

The following concept is what I believe to be valid and worth more
exploration. BUT when approaching JEFFREY, as I did, I was scoffed at.

Given todays market, some parameters: I believe that the boomers are
the target to approach and aim at, at least they should be on the
radar screen. The boomers will be buying a couple of coaches, not
their LAST ONE. Boomers like the RETRO look. Can afford a 500K coach.
Probably won't full time, but use it frequently for disney world, the
beach etc. PROBABLY WILL FULL TIME LATER IN LIFE (BINGO REPEAT SALES)

Now..Take a shell coach that is already being made on the schoolie
side, go back to add the retro look. Make the thing 30-35ft long.
Maybe two sizes. Put a base price on it 150-225k maybe, what ever it
may be. Make sure all of the wiring harnesses are in place for DEALER
ADDED OPTIONS!!

NOW all of the options...If you want an ice machine, no problem,
instant hot..sure. Satelite dishes..sure, front couches, accent
lighting no problem..ALL TO BE INSTALLED AT THE DEALER LEVEL!! Giving
the dealer the opportunity to upsell and make additional money..aka
profit.

The Mfg keeps their cost down, no major retooling, shell is already
being made on the schoolie side, the service network is already in
place as others have stated...and the dealers can offer all the
goodies folks want and make more money!

Give the market the retro look with todays technology and BINGO (can
one say Chris Craft boats??).. NOW the MFG LEADS THE MARKET, dealers
are happy because they have a totally new concept to sell.. the rest
of the MFG's are chasing you...Give me a "baby bird" option and we
will purchase it this week!

The definition of insanity is doing the same thing over and over
expecting a different result. Wake up Management your strategies
aren't working!!

For those at the MFG that are WATCHING I know you are..my email is
cme4boatataoldotcom would be glad to debat the above..Now lets see..

ScottB
86FC35
SC (remember you heard it from the internet crowd..HAH)
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Messages In This Thread
BB Sales and TRYING TO BE POSITIVE - Scott - 05-10-2006 01:29
BB Sales and TRYING TO BE POSITIVE - David Brady - 05-10-2006, 04:10
BB Sales and TRYING TO BE POSITIVE - ronmarabito2002 - 05-10-2006, 10:54
BB Sales and TRYING TO BE POSITIVE - Scott - 05-10-2006, 13:49
BB Sales and TRYING TO BE POSITIVE - Bob & Carol Howald` - 05-10-2006, 14:23
BB Sales and TRYING TO BE POSITIVE - Scott - 05-10-2006, 15:35
BB Sales and TRYING TO BE POSITIVE - Jerry - 05-10-2006, 15:49
BB Sales and TRYING TO BE POSITIVE - John Suter - 05-10-2006, 23:51



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